‘Choose Well’ platform by Etihad

The refresh sees the inclusion of the ‘Choose Well’ line as part of the airline’s visual identity, deployed across marketing collateral, sponsorships and events with the aim of creating greater visual impact. It recognises the decision-making power of the consumer and is the perfect complement to the line ‘Abu Dhabi to the World’. Whether that’s First, Business or Economy, the power Читать далее

Etihad Airways begins its 15-year anniversary celebrations

Etihad Airways, the national airline of the UAE, has partnered with iconic New York fashion designer, Diane von Furstenberg, to introduce new, limited edition cabin crew scarves and ties as part of its 15-year anniversary celebrations at Louvre Abu Dhabi. The stylish new accessories will be worn by the airline’s cabin crew throughout the month of November to celebrate the 10-year Читать далее

Etihad Airways Trialing VR Technology In Abu Dhabi Lounges

Etihad Airways have announced that they are trialing SkyLights Aero Virtual Reality (VR) entertainment technology at its flagship First Class Lounge and Space and Business Class Premium Lounge, at Abu Dhabi International Airport’s Terminal 3. The trial is to see how the VR technology can be used to improve the inflight and ground experience that customers have when flying with Etihad Читать далее