BOY de CHANEL – Makeup line
BOY DE CHANEL
We are pleased to announce you that CHANEL is launching its first makeup line for men, BOY DE CHANEL, offering men a more polished version of themselves and helps improve their self-confidence. By creating this line, CHANEL reaffirms the ever-changing codes of an unchanging vision: beauty is not a matter of gender; it is a matter of style.
BOY DE CHANEL, a name that captures the very essence of masculinity today: a concept liberated from restrictions. A fluidity. An art of living. A state of mind. A line with midnight blue packaging and an understated design, concentrating only the essential: a foundation, a lip balm and an eyebrow pencil. Textures with instinctive use, imperceptible formulas and longwear you can count on for a natural result. Three confidence-boosting makeup products to perfectly and invisibly erase imperfections. Simply be yourself, only better.
